Meet Thad, Wisconsin’s Bicycle Pharmacist

Meet Thad Schumacher, who – according to my extensive research, consisting of 30 seconds on Google – is the only pharmacist in Wisconsin making deliveries by bicycle. Thad lives in Fitchburg, Wisconsin, with his wife Michelle and their four kids. They moved there from Phoenix, Arizona in 2008. He owns Hometown Pharmacy in Fitchburg, which he [...]


Everyday Adventure

“Life is either a daring adventure or nothing.” — Helen Keller When our phones become more essential to our daily survival than our muscles, it might be time to re-evaluate our quest for convenience. For the vast majority of human history, the satisfaction that came from a good day’s work had as much to do [...]




The Bike as Your Second Car

Today fifty-seven percent of American families own two or more vehicles. A recent projection suggests that that figure will fall dramatically over the next two decades to 43% . Reasons cited include increased popularity of ride sharing services like Uber and Lyft and car sharing services like Zipcar, the delay in purchasing a first car [...]