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Ten Fitchburg Wisconsin businesses holding their League of American Bicyclists Bicycle Friendly Business award signs

League of American Bicyclists Bicycle Friendly Businesses and Universities

Advocacy / Industry / Local Advocacy

The League of American Bicyclists (The League) Bicycle Friendly Business program recognizes employers for their efforts to encourage a more welcoming atmosphere for bicycling employees, customers and the community, while Bicycle Friendly Universities get a nod for their positive biking culture on campus.

Congratulations and Thank You to all the Wisconsin businesses and universities that make biking and biking culture a priority!

Bike Fed salutes 48 Wisconsin businesses that have been awarded Bicycle Friendly Business status by The League:

  • Platinum
    • Bike Fitchburg – Fitchburg
    • Planet Bike – Madison
    • TrekTravel – Madison
    • Wheel & Sprocket – Fitchburg
    • Wheel & Sprocket – Hales Corners
  • Gold
    • Bendyworks – Madison
    • Brewery Works (Schlitz Business Park) – Milwaukee
    • City of Fitchburg
    • Griessmeyer Law – Fitchburg
    • Gundersen Health System – La Crosse
    • Wrench & Roll Collective – La Crosse
  • Silver
    • Adesys – Fitchburg
    • Avante Properties – Uptown Fitchburg (NEW Feb 2024!)
    • Aprilaire, a Div of Research Product Corp – Madison
    • Downtown Madison Inc. – Madison
    • Fitchburg Chamber Visitor + Business Bureau – Fitchburg
    • Michaels Energy – La Crosse
    • Northwestern Mutual – Milwaukee
    • Northwestern Mutual – Franklin
    • Pacific Cycle – Madison
    • Race Day Events – Fitchburg
    • Greater Madison MPO – Madison
    • Gundersen Health System – Sparta
    • KL Engineering, Inc. – Fitchburg
    • Madison Metropolitan Sewerage District – Madison
    • Thrivent Financial – Appleton
    • SAP Labs – La Crosse
    • Short Stack Eatery – Madison
    • Sixteenth Street Community Health Centers (Chavez) – Milwaukee
    • Sixteenth Street Community Health Centers (Greenfield) – Milwaukee
    • Sixteenth Street Community Health Centers (Parkway) – Milwaukee
  • Bronze
    • Boys and Girls Clubs of Dane County – Fitchburg
    • Candlewood Suites – La Crosse
    • CityCenter at 735 – Milwaukee
    • Compass Properties – Middleton
    • CUNA Mutual Group – Madison
    • Delta Beer Lab – Fitchburg
    • Delve, Inc. – Madison
    • Eppstein Uhen Architects, Inc. – Milwaukee
    • Fitchburg Family Pharmacy – Fitchburg
    • Foley & Lardner LLP – Milwaukee
    • Oasis Cafe – Fitchburg
    • Rock and Ride – La Crosse
    • Saris Equipment – Fitchburg
    • SHINE Technologies LLC – Fitchburg
    • Willy Street Co-op – Madison
    • Wisconsin Foundation & Alumni Association – Madison
    • Wisnet.com – Fond du Lac

Wisconsin also boasts 6 Bicycle Friendly Universities that make it easy for students to choose biking on campus:

  • Platinum:  University of Wisconsin – Madison
  • Gold: University of Wisconsin – Milwaukee
  • Bronze:
    • University of Wisconsin – Eau Claire
    • University of Wisconsin – La Crosse
    • University of Wisconsin – Stevens Point
    • University of Wisconsin – Stout

Visit the Bike Fed’s Bicycle Friendly Communities webpage for a list of cities and counties that embrace bicycling to create a vibrant place for residents and visitors to live, work and thrive. 

To learn more about the League of American Bicyclists entire Bicycle Friendly America program, including how and when to apply for award status, please visit www.bikeleague.org/bfa.


Feature photo courtesy of Steve Arnold, Bike Fitchburg. Honoring ten new Bicycle Friendly Businesses recruited by Bike Fitchburg at October 2021 Common Council meeting.

Want help with your Bicycle Friendly Business or Community Application?

Visit the Bike Fed’s Business or Community membership webpage to learn more and reach out through the  online Inquiry Form!