Join Today

Join thousands of fellow cyclists for one of Wisconsin’s largest and most iconic bike rides!

The UPAF Ride for the Arts, presented by Miller Lite, is back on Sunday, June 1, 2025 and it’s shaping up to be one of the best rides of the year. Start and finish at Henry Maier Festival Park, cruise across the iconic Hoan Bridge, and pedal through some of Milwaukee’s most scenic routes — all while supporting a cause that keeps our arts community thriving. Register here.

Whether you’re a casual rider, a family on wheels, or someone chasing a personal best, this is a ride for you.

And it’s not just about the ride. You’ll enjoy:

🚲 Live performances along the route

🚲 Food, drinks, and entertainment at UPAF Fest post-ride

🚲 A 45th Anniversary collectible t-shirt for showing up and showing out

🚲 That unbeatable feeling of giving back to the arts in Southeastern Wisconsin

Every registration helps fund music, dance, theater, and arts education through the 14 members and 23 affiliates of United Performing Arts Fund (UPAF). So, every pedal stroke is a little more powerful.

Ride for the love of cycling. Ride for the love of the arts.

Register now and be part of something bigger than yourself.

👉 Sign Up Here

See you (and your bike) out there! 🚴

Bike Fed Supporters Get a Special Event Discount!

UPAF Ride for the Arts is graciously offering a $10 registration discount to active Wisconsin Bike Fed supporters for this incredible annual event!

  • Supporters who are already eligible for the discount should check their email inbox for messages dated April 3, 2025 and April 15, 2025 that include the exclusive code.
  • New supporters who join/renew or give a gift of $50+ may contact the Membership Team at membership@wisconsinbikefed.org or 414-626-1540 for verification and to receive the code.