Santa Cycle Rampage

Santa Cycle Rampage 2025 was a holiday hit—and it’s all thanks to our incredible participants and sponsors! From costumed Santa’s and festive elves to families, friends, and cycling enthusiasts, the streets of Milwaukee and Madison were filled with laughter, holiday cheer, and a sense of community that made this event truly magical. Bikes decorated with lights and ornaments, riders in creative holiday costumes, and the joyful energy of the crowds transformed the cities into winter wonderlands, spreading smiles and holiday spirit to everyone who joined or cheered along the route.

Milwaukee Highlights
Over 1,900 registered riders filled the streets with festive cheer, turning the city into a joyful parade of Santas on bikes – our largest turnout to date.

Madison Highlights
More than 100 brave riders celebrated despite wintery conditions, showing the resilience and holiday spirit that make this event so special.

Thank You to Our Sponsors

Milwaukee Sponsors:
A huge thank-you to our incredible Milwaukee Rampage sponsors—Amorphic Beer, Boone & Crockett, Sit ’n Savor, Café Hollander, Café Centraal, Component Brewing, Great Lakes Distillery, Hi-Hat, Kinn Guesthouse, Lakefront Brewery, Milwaukee Area Youth Golf Academy, MobCraft Beer, Nomad Pub, OnMilwaukee, PKSD Law Firm, Shake Shack, Station 1846, Urban MKE, and Zócalo—whose generosity, hospitality, and community spirit helped turn Santa Cycle Rampage into a true Milwaukee celebration. A special and heartfelt thank-you to Wheel & Sprocket, our event host, for providing an outstanding home base and for their continued leadership and support of Milwaukee’s cycling community. From fueling riders with baked goods and hot drinks to amplifying the event and welcoming thousands of Santas into their space, these partners played a vital role in creating a festive, safe, and unforgettable day on two wheels.

Madison Sponsors:
A sincere thank-you to our Madison Rampage sponsors—U.S. Bank Private Wealth Management for their generous support, and Working Draft Beer and Delta Beer Lab for their valued contributions that helped support and celebrate our riders. We are especially grateful to Breese Stevens Field for serving as our host venue, providing an iconic and welcoming home base for registration, packet pick-up, and post-ride festivities.

Photo Access

Thanks also to our talented photographers—Jessica Quist Photography, Mar Morannon Photography (main photo credit), and Beth Skogen Photography.  Registered participants should have received a link to access their photos, a special benefit included with registration.

Merchandise

Missed out on merch? Items are still available at a festive 20% discount for a limited time.

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Save the Dates for 2026

Milwaukee – December 5 | Madison – December 12
We can’t wait to ride with you again!

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For both rides we will continue to tweak and improve the experience to ensure it is a fun and safe day for all!

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Santa Cycle Rampage is a fun way to raise critical funds that support youth and family based education and encouragement programs in Milwaukee and Dane Counties. Both these programs have a match requirement and the funds raised at these events provide critical financial support to our programs that help kids and families get riding safely and more often!

If you are a business that wishes to be involved in 2026 please reach out to us now. Contact info@wisconsinbikefed.org.

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Scroll down to watch videos from past year’s rides and past rampages.

Milwaukee Sponsors

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Madison Sponsors

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Check out this update with great photos from the 2023 Milwaukee Rampage.